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With a little bit of science, a dash of con-artistry, plus a smattering of Jedi mind tricks, brothers Ross (Christian Slater) and Clark (Steve Zahn) Edwards can tailor a plan to influence any life-altering situation, thereby making their clients dreams come true and their nightmares go away. Ross is a brilliant schemer whose energy is infectious while his tactics can be questionable. Clark is a world-renowned expert in the fields of human behavior, psychology and motivation. They are partners in Edwards and Associates, an unusual business based on the belief that peoples decisions are influenced by their environment in ways they're not aware of.