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Merchants of Cool
DVD 
List Price: $24.99
Price: $20.74
You Save: $4.25 (17%)

Today's teenagers have money and independence, their lives the object of obsessive focus by corporate America. FRONTLINE explores the culture of today's teenagers and how they view themselves and their parents. Teenage tastes, attitudes, and aspirations are endlessly sampled by marketers to determine exactly what they want, while Hollywood and Madison Avenue tell a carefully tailored version of teenage life in movies, TV, music and advertising.

Title: Merchants of Cool
Genre: TV Variety & Misc, Special Interest-Documentary
Starring: Douglas Rushkoff, Greg Berlanti, Christina Aguilera, Shaggy 2 Dope
Director: Barak Goodman
Studio: PBS (Direct)
Release Date: 10/4/2005
Original Year: 2005
Product Type: DVD
Rated: UNR
UPC: 841887005562
Item #: PBS006909

Street Date: 10/4/2005
Run Time: 60 minutes

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